Colo Colo, a football club in the Chilean First Division (top–tier), launchesColo Colo Móvil, its own Mobile Virtual Operator that will offer prepaid mobile telephony services -voice, data and SMS- to their supporters.
Colo Colo MÓVIL
It is the first reference in Latin America of a football club launching a mobile operator, taking advantage of the community effect on its supporters base. In addition, Colo Colo offers them special promotions and exclusive and updated contents about their preferred club.
Colo Colo Móvil operates on the Netline mobile platform –leveraged byJSC Ingenium MVNA technology-, using Movistar’s network in Chile.